After experimenting with icing and flour type for possible recipe cover designs, I thought about keeping the crafty, family theme running through it by using icing, or rolled plasticine for an easier-to-mould look, for the recipe titles on each page. When looking at Pablo Alfieri's 3D work for the Retail Type brief, I thought about how suitable this design of his below is to visualise what I have just described. It's a family target audience so I want it to be playful, so this could work perfectly as the running theme and would be easier to read than the Be-Ro flour type I experimented with before.
Pablo Alfieri - the Ovnis rockband flyer design: